Local Chamber of Commerce (CANACO) president Angel de la Puerta Gerardo reports this year’s “If we buy in Peñasco we all win” campaign, which aims to promote buying locally, will coincide with the national “Buen Fin” commercial strategy from Nov. 9th – 20th , and in adherence to Covid-19 guidelines.
De la Puerta emphasized “Buen Fin” is the most important business event in Mexico, meant to promote both large and small businesses across the country. While generally held over the holiday weekend corresponding to Mexico Revolution Day (Nov. 20th), this year the overall campaign will extend over 2 weeks.
Similarly, the CANACO president expressed hope this year’s local “Si en Peñasco compramos, todos ganamos” Buy Local campaign is to match the success from over the last seven years by increasing local sales via raffling off appliances, tools, home accessories, and much more. The buy local campaign culminates at the end of “Buen Fin”.