Collection and Promotion efforts. RockyPoint360 NewsWrap

Tremendous response at Red Cross Collection Site -more donations on hold for now

By José Antonio Pérez

Sept. 29, 2017   With a tremendous response across Sonora at Red Cross collection centers following recent earthquakes in central Mexico, the state office in Hermosillo is overflowing with donations and therefore collection efforts will be suspended under further notice.  Red Cross Coordinator Miguel Ángel Ibarra Lomelí expressed appreciation to the Puerto Peñasco community for their donations, as 4.5 tons of support were sent to Hermosillo on Wednesday, September 27th, with another 3 tons ready to be sent.  Initially, collections were going to be received at Red Cross sites through Oct. 21st however this has been put on hold.  Please remain alert to future efforts.

 

Area schools join collection efforts after earthquakes

By José Antonio Pérez

Sept. 28, 2017     The school community of Puerto Peñasco joined efforts to collect donations for those impacted by the September earthquakes in central Mexico, managing to send 4000 kilos of support to the Secretary of Education and Culture (SEC) offices in Hermosillo in collections from at least nine schools. Another four schools have also collected many donations, meaning another truck of supplies will head to the Sonoran capital probably this coming week. It’s noteworthy that Peñasco schools managed to collect more donations than other cities such as San Luis Rio Colorado, despite a lower population.  Schools in fact are continue with collection efforts, particularly for nonperishable items, personal hygiene supplies, items for babies and infants, as well as other emergency items (except for water, clothing, and medication).

 

Convention and Visitors Bureau present at National Health Forum

By José Antonio Pérez

Sept. 28, 2017.  The Puerto Peñasco Convention and Visitors Bureau (OCV) took part in the XIV National Health Forum of the Mexican Social Security Institute in Hermosillo Sept. 21st – 24th, in highlighting the virtues of Puerto Peñasco as the most important beach destination in Sonora.  More than 850 health workers from across the country, most notably Veracruz, Sinaloa, Mexico state, Baja California Sur, and Chihuahua, among others, stopped by the OCV stand for information on the varied attractions of the city, and particularly the Pinacate Biosphere Reserve.

OCV Director Lizette Daniela Ibarra noted, “We got off on the right foot as the Universidad del Valle de Mexico (UVM) and the Universidad de Durango, Hermosillo branch, have expressed interest in holding conferences in Puerto Peñasco in 2018. Linking universities motivates students to grow professionally.”

 

 

Convention and Visitors Bureau promotes Blogger trips to Puerto Peñasco

By José Antonio Pérez

Sept. 26, 2017  Twelve bloggers and social network influencers from the U.S. states of California, Hawaii, Oregon, Portland, and Texas visited Puerto Peñasco from Sept. 21st – 24th as part of a “Fam” (familiarity) trip of the local Convention and Visitors Bureau.  It was the first time for the bloggers to visit the city, who were all pleasantly surprised with the close proximity particularly of California with Puerto Peñasco, plus in this being a safe spot to vacation and the nearest beach for many in escaping daily city life. The goal of the “fam” trips is to promote Puerto Peñaso via the various blogs represented by the invited guests, encouraging them to publish travel experiences in motivating their numerous followers to pay Rocky Point a visit.  The local OCV itself continues to bet on social networks in promoting public relation campaigns in favor of this beach destination.  Among the recent bloggers and influencers were: Erika Beach, Susan Decoteau, Alexa Meisler, Gary House, Bob Bales, Elaine Masters, Bobbi Gould, Wendy Awai, Jaime Scicilingo, and Katherine Belarmino.

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